Calabasas Beer

CALABASAS BEER

10M+ audience | 500M+ creator reach | $189B Market

Not Just Beer.
A Cultural Engine.

Calabasas Beer blends premium craft brewing with influencer-driven culture-turning every sip into a lifestyle.

Why This Wins

Massive Built-In Demand
10M+ direct audience ready to convert.

Influencer Engine
50+ creators with 500M+ reach amplify every drop.

Premium + Lifestyle Positioning Not just taste-identity, status, culture.

California Authenticity
Locally brewed. Globally relevant.

Built for Every Mood

Cala Guava
Wheat Ale with Guava – fruity, vibrant, made to stand out.

Hidden Hills
West Coast IPA – bold, hoppy, unapologetic.

Malibu Stream
Blonde Ale – light, smooth, easy.

Calabasas Special
Mexican Lager with Lime – crisp, refreshing, effortless.

Built to
Scale Fast

Revenue Streams
Direct-to-consumer sales
Retail & bar distribution
Limited-edition drops
Events & activations
Future branded locations
Production partner secured
Licensing in progress
Distribution deals forming in SoCal
Celebrity collaborations in motion

Powered by Influence

Carl Dawson Jr. (aka @KingCarlX) is a Calabasas native with over 10 million followers. He doesn’t rely on ads-he controls distribution through audience. With direct reach and deep creator relationships, every launch has the potential to go viral instantly. This is what most brands spend millions trying to achieve.